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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What's the problem with using BANT for prospect qualification?
  • How do you make sure improvements stick and don't go back to normal?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • What kinds of things should a Sales Ops group be focusing on?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • If we hire experienced reps, shouldn't they already know what to do?
  • When conducting research interviews, how many should we try to conduct?
  • Is classroom training better than web-based training?

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