SellingBrew

Subscriber-Only On-Demand Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Attracting and Capturing Better Leads

Strategies and Tactics for Maximizing the Quantity, Quality, and Value of Sales Leads

Clearly, getting quality leads is a top priority for most sales teams. After all, those leads are often the fuel for the financial engine of the company. But it's incredibly frustrating when sales gets the blame for poor performance when the quality of leads is the issue. In this subscriber-only training webinar, you will learn about:

  • The dynamics of B2B environments that present unique challenges for effective lead gen.
  • How different metrics can help drive better internal perspectives on quality versus quantity.
  • Methods for analyzing and diagnosing your lead flow to guide your improvement efforts.
  • A number of straightforward optimizations and "tweaks" that can make a big difference.

This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • How to Optimize Your Sales Funnel

    With so many different variables involved, improving sales performance across the board and at-scale can seem like a daunting task. But with a different perspective on your sales funnel, you can generate huge improvements much more easily and with far less risk.

    View This Webinar
  • Developing Prescriptive Account Plans

    Learn a powerful 7-step process for growing sales from your existing customers. See how to identify exactly where growth opportunities are and create the account plans that will capture them.

    View This Tutorial
  • Getting Sales to Sell on Value

    Most B2B sales organizations are talking a good game about value selling. But beyond the talk, are they taking the right steps to make value selling a reality? In this expert interview, Julie Thomas discusses what it really takes to sell on value and generate significant results.

    View This Interview
  • The Sales Ops Guide to Enabling Sales Managers

    Sales managers are critical points of leverage and enablement. In this on-demand webinar, learn a variety of strategies and tactics that others have used to influence sales managers and drive performance improvements at-scale.

    View This Webinar