Assessing Your Sales Operation
How Do Your Capabilities Really Stack Up? Where Do You Need to Improve?
Understandably, companies tend to keep their sales capabilities pretty close to the vest. As a result, it can be challenging to know how your sales operation really stacks up. You might assume that your capabilities are pretty good---or even ahead of curve---when in reality, you're woefully behind and at a competitive disadvantage. As it's our job to research what leading companies are doing, the team here at SellingBrew is in a unique position to help. In this on-demand webinar, you'll learn about:
- Leveraging process-and-practice benchmarking to gauge the efficacy of your sales operation.
- The seven major areas of strategic and tactical sales capability you'll want to objectively assess.
- A straightforward method of identifying specific functional weaknesses and capability gaps.
- How to analyze your findings and prioritize your improvement efforts to maximize results.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Exploring the Principles of Sales Process Excellence
There's a big difference between just "trying to improve" in a general sense and using a fact-based method for driving systemic improvement. In this expert interview, Michael Webb discusses applying the time-tested principles of process improvement to B2B sales.
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Selling Value Over Price
How can Sales Ops ensure that sales teams are armed with messaging that communicates value differences more effectively and improves their ability to win on more than discounted prices?
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Are They a Price Buyer or a Poker Player?
In this expert interview with Nelson Hyde of Holden Advisors, you will learn how to tell the difference between true price buyers and buyers who are bluffing.
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Exploring Account-Based Marketing and Sales
While the promise of account-based marketing and sales is certainly compelling, it's important to get beyond the hype and understand what ABM really is and what it can really do for you and your company.
View This Webinar

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

