Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• What’s the difference between “hard” and “soft” value-drivers?
• How do we know what tweaks to make in the various stages of our funnel?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• Shouldn't product training count as sales training?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• What are the primary components of an effective sales strategy?
• Should it concern us that customers haven't ever considered the value-drivers we've identified?
• What's a typical ratio of Sales Ops headcount to Sales headcount?
• Why would a B2B customer defect if they are saying they're satisfied?