How to Gear Up for Growth
Breaking Free of "Tactical Myopia" to Drive Profitable Growth and Sales Effectiveness
With the economic outlook improving, a lot of sales operations are gearing up for the expected growth by taking steps to improve and optimize their tactical selling systems and processes. And certainly, no one would argue that seeking tactical improvements is a bad thing. But we do have to ask whether it's the only thing? Or could there be some other, more strategic considerations that warrant our time and attention? In this interview with Michael Perla, an expert in sales strategy and a co-author of the book, "7 Steps to Sales Force Transformation," we explore these crucial questions and more.
This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Attracting and Capturing Better Leads
Isn't it frustrating when sales gets the blame for poor performance when the quality of leads is the real problem. In this on-demand webinar, learn about a number of strategies and tactics for maximizing the quantity, quality, and value of your sales leads.
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Recognizing Seven Deadly Targeting Mistakes
In this guide, you'll learn about the most common and costly prospect targeting mistakes that other B2B companies have made...so you can avoid making them yourself.
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How to Boost the Perceived Value of Sales Operations
As sales ops practitioners, we need to recognize that not everyone in management understands what we do. In this Express Guide, learn nine strategies and tactics for proactively enhancing the internal perceptions and profile of your sales ops function.
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Strategies and Tactics for Boosting Your Close Rates
Most B2B companies would like to improve their close rates. On nearly every sales research study ever conducted, something to the effect of "improve our win rates" shows up as a top priority or objective. But what are they really doing to make it happen?
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