How to Gear Up for Growth
Breaking Free of "Tactical Myopia" to Drive Profitable Growth and Sales Effectiveness
With the economic outlook improving, a lot of sales operations are gearing up for the expected growth by taking steps to improve and optimize their tactical selling systems and processes. And certainly, no one would argue that seeking tactical improvements is a bad thing. But we do have to ask whether it's the only thing? Or could there be some other, more strategic considerations that warrant our time and attention? In this interview with Michael Perla, an expert in sales strategy and a co-author of the book, "7 Steps to Sales Force Transformation," we explore these crucial questions and more.
This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
Finding Margin Leaks in Your Sales Processes
Of course, every sale is the result of a process. And with any process, the quality of the final product is influenced by the raw materials. This diagnostic helps improve revenues and margins by identifying the root-causes of erosion in your sales processes.View This Diagnostic
Crucial Sales Operations Concepts
What sets a great Sales Ops team apart often comes down the core concepts and principles they embrace. In this on-demand webinar, you'll learn about 15 fundamental concepts that every Sales Ops leader and practitioner needs to understand inside and out.View This Webinar
Beyond the Hype of Marketing Automation Tools
Marketing automation tools can be very powerful and beneficial. But are these toolsets really the answer to all of our lead generation woes? In this interview with Dan McDade, the author of The Truth About Leads, we cut through the hype surrounding marketing automation tools and discuss their proper role in lead generation.View This Interview
Accelerating Sales Cycles
Sales cycle times have major implications for cash flows, productivity, and returns on sales. In this session, learn proven "big bang" strategies and tactics for slashing time-to-close across your sales operation.View This Webinar
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