Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Interview

Already a subscriber? Login

Subscribe and get immediate access to this interview, full access to our research library, and much more...

A Better Mindset for Driving Customer Success

Sean Ryan of Alexander Group On Getting Serious About Customer Retention and Expansion

With the current "challenges” around acquiring new customers, it’s not surprising that many sales operations have shifted their focus toward maintaining and maximizing their existing customer relationships. In this climate, existing relationships very often represent the only reliable source of revenue and profit contribution. But making something a priority and being truly effective at it are two very different things! Sean Ryan is a principal with Alexander Group and recently, he’s been helping a number of companies improve and optimize their approach to customer success, retention, and expansion. In this insightful and timely conversation, Sean discusses how leading companies are driving significant improvements by adopting a broader and more holistic approach to customer success.

This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Answering Three Questions to Enable Change

    Driving change in a sales organization can be a struggle and a challenge--and failure is all too common. In this tutorial, learn a more effective approach for championing new solutions in sales environments.

    View This Tutorial

  • Identifying Your Value Along Five Dimensions

    You can't just hope prospects will pick-up on the compelling reasons to buy from you. In this guide, you'll learn the five dimensions of value that matter and over 50 potential value-drivers that can influence buying decisions.

    View This Guide

  • The Fundamentals of Effective Sales Analysis

    In this on-demand training webinar, we share the fundamental concepts and principles behind effective sales analysis, expose the critical building blocks that need to be in-place, and walk through a basic analysis example to pull everything together.

    View This Webinar

  • How Customers Evaluate a Price

    We'd like to think that customers are always rational when they consider the price on a deal...but they aren't. In this guide, Mark Dresdner exposes eight factors that play an important role when a potential customer evaluates a price.

    View This Guide