Assessing Core Sales Skills in the Hiring Process
Exploring New Options for Infusing More Objectivity and Science Into the Hiring of B2B Salespeople
As important as salespeople are to a company's financial performance, they are often hired somewhat "blindly" based on first impressions, intuition, and gut-feel. But this a massive risk that just isn’t necessary in today’s internet-enabled world. In this guide, you will learn about:
- Four ways that incompetent salespeople can damage your company, beyond just missing the numbers.
- Two business dynamics that can make it easy for incompetent salespeople to "hide" for a very long time.
- The results of a benchmarking study that exposes just how many salespeople are lacking core selling skills.
- How online sales skills assessments now make it possible for anyone to use objective criteria when hiring salespeople.
This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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The Reality of an "Intelligent" Sales Technology
Every once in a while, a sales technology comes along that purports to do things that just seem to good to be true. But does the reality actually line-up to the claims? We wanted to know. So we did our homework and talked to actual users. And what we discovered may surprise you.
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Exposing Your Differential Value Step-by-Step
From our best practice research, we’ve cut through the complexity of value-based selling to provide a simplified, step-by-step tutorial for understanding and exposing the differential value of your offerings.
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How to Make Insight-Based Selling Actually Work
Leveraging customer and industry insights in the selling process is a hot topic these days. In this recorded and transcribed interview, John Thackston reveals what it really takes to turn insight-based selling into an operational capability.
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Reducing Losses to "No Decision"
Studies have shown that companies can lose up to 40% of their forecasted deals to "no decision". In this on-demand webinar, learn strategic and tactical approaches for dealing with prospect inaction.
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Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
