Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Should I give my salespeople a specific price, or is a range OK?
• Aren't people usually the root-causes behind most sales and marketing problems?
• What’s wrong with "management by result"?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Can modeling account potential help me with forecasting?
• What is a "Steady State" customer defection and how do I spot it?
• What are some typical things that can hurt lead generation?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• Why are the early signs of customer defection so difficult to spot?
• Shouldn't product training count as sales training?