Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What are the primary components of an effective sales strategy?
• What's the difference between defection detection and customer retention?
• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
• Who cares "how" we hit the numbers, as long as we hit them?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?
• How do we know what tweaks to make in the various stages of our funnel?
• Once I understand the untapped potential in each account, what can I do with the information?
• What's a "bounce-back" offer and when would I want to use one?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• Why would a B2B customer defect if they are saying they're satisfied?