Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What are the different types of sales training we need to be aware of?
• Once I understand the untapped potential in each account, what can I do with the information?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• By tightening-up our targeting criteria, aren't we shrinking our sales potential?
• My company seems to love platitudes. How do I get others to focus on real messages?
• What's the difference between "explicit" and "latent" demand?
• How Should a Sales Ops Function Be Structured?
• The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?