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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How can I tell what a customer's real agenda is and identify what type of buyer they really are?
  • Should Sales Ops Be Distributed or Centralized?
  • How Should a Sales Ops Function Be Structured?
  • What's a "bounce-back" offer and when would I want to use one?
  • What are the primary components of an effective sales strategy?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Should I give my salespeople a specific price, or is a range OK?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • Should we be able to command a price premium for every value-gap we identify?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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