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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • Any ideas for teaching our salespeople how to deal with Procurement?
  • What are the primary components of an effective sales strategy?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • What are the main reasons sales training doesn't stick over time?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What are some typical things that can hurt lead generation?
  • Why are the early signs of customer defection so difficult to spot?
  • What should I do with the leads that sales people disqualify?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?

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