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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What is a "Steady State" customer defection and how do I spot it?
  • Shouldn't product training count as sales training?
  • Should I give my salespeople a specific price, or is a range OK?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • What should I do with the leads that sales people disqualify?
  • What kinds of things should a Sales Ops group be focusing on?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • What are the main reasons sales training doesn't stick over time?

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