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Inside the New Science of Sales

Demystifying How Leading Sales Operations Are Using Data-Science to Boost Performance

As our research has shown, leading sales operations are using advanced data-science to address many of today's most vexing sales issues, from prospect targeting and customer retention to deal-specific pricing and account expansion. For the layperson, however, all the esoteric talk around predictive algorithms, machine learning, and artificial intelligence can be pretty intimidating and hard to penetrate. That's where we can help. In this on-demand webinar, you'll learn about:

  • The unfounded fears and misunderstandings about data-science that are holding too many sales teams back.
  • The priority problems leading sales operations are working to address using scalable, data-driven solutions.
  • The core processes and basic mechanics you'll find behind nearly every application of advanced data-science.
  • The dynamics in the technology space that have made "smart systems" accessible to even small companies.

This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Tweaking Your Sales Strategy to Improve Margins

    A well thought-out strategy can reduce pricing pressure and increase deal velocity. Learn how relatively small adjustments to your sales strategy in a few high-leverage areas can combine and compound to produce dramatic results.

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  • How Many B2B Sales Teams Lack Negotiation Skills?

    Recently, we conducted a PulsePoll to better understand the extent to which B2B sales teams were taking steps to develop and maintain skills in negotiation. Explore what we learned in this Research Brief, complete with helpful charts and analysis.

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  • Generating More Sales from Existing Customers

    Many B2B companies struggle to identify untapped sales opportunities and maximize revenue from the customers they've already acquired. In this four-part recorded training session, learn what leading sales operations are doing differently to grow share-of-wallet with existing customers.

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  • Closing Costly Revenue Leaks

    In this recorded webinar session, we explore common revenue leaks that can appear when the economy is roiling, your business is under intense pressure, and everyone has been scrambling to deal with the chaos.

    View This Webinar