Inside the New Science of Sales
Demystifying How Leading Sales Operations Are Using Data-Science to Boost Performance
As our research has shown, leading sales operations are using advanced data-science to address many of today's most vexing sales issues, from prospect targeting and customer retention to deal-specific pricing and account expansion. For the layperson, however, all the esoteric talk around predictive algorithms, machine learning, and artificial intelligence can be pretty intimidating and hard to penetrate. That's where we can help. In this on-demand webinar, you'll learn about:
- The unfounded fears and misunderstandings about data-science that are holding too many sales teams back.
- The priority problems leading sales operations are working to address using scalable, data-driven solutions.
- The core processes and basic mechanics you'll find behind nearly every application of advanced data-science.
- The dynamics in the technology space that have made "smart systems" accessible to even small companies.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Exploring the Principles of Sales Process Excellence
There's a big difference between just "trying to improve" in a general sense and using a fact-based method for driving systemic improvement. In this expert interview, Michael Webb discusses applying the time-tested principles of process improvement to B2B sales.
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Leading Edge Account & Territory Planning
Sales planning is often perceived as not much more than tactical busywork. In this on-demand training session, you'll learn how innovative sales operations are taking a radically different approach to identify untapped growth opportunities and develop prescriptive account and territory plans.
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Delivering Data to Decision-Makers
Providing sales data to executives and other decision-makers is a core responsibility for most Sales Ops teams. In this session, learn what leading teams are doing to make their efforts in this area far more effective.
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Generating More Sales from Existing Customers
Many B2B companies struggle to identify untapped sales opportunities and maximize revenue from the customers they've already acquired. In this four-part recorded training session, learn what leading sales operations are doing differently to grow share-of-wallet with existing customers.
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

