The Fundamentals of Effective Pricing for Sales Operations
What Sales Operations Teams Really Need to Know About Effective Pricing and Discounting
Nearly every Sales Operations team we've encountered has some level of involvement with pricing and discounting. Yet, most are unable to contribute in a truly meaningful way because they lack the requisite pricing knowledge and skills. Fortunately, as we also produce a leading publication devoted exclusively to pricing---The PricingBrew Journal---we're in a unique position to help. In this on-demand webinar, you'll learn about:
- The seven principles of pricing and discounting that make the most difference to revenue and profitability.
- The hidden power of price and why seemingly small discounts can destroy your company's financial performance.
- The ten myths and misconceptions about pricing that are most likely costing you sales and margin dollars right now.
- A variety of strategies and tactics you can use right away to help your sales operation price more effectively.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Some sales ops initiatives just don’t work out as planned—they either struggle to produce worthwhile results or they fail outright. So, how do we avoid making the same mistakes that have derailed other initiatives?
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Combating Competitive Pricing Pressure
Pricing pressure is just a fact of life. But how well you handle that pressure can determine whether your business ultimately succeeds or fails. This guide exposes 15 ways to address (and prepare for) competitive pricing pressure.
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Tales from the Trenches in Sales Ops
Driving sales effectiveness and efficiency at-scale can be messy. In this on-demand webinar, glean insights from seven cautionary case studies so you don't repeat the same mistakes and miscalculations.
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How to Fight a Price War
In this on-demand webinar, learn strategies and tactics for preventing a price war, handling "dumb" competitors, de-escalating and avoiding provocative situations, and winning without actually fighting.
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

