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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do you make sure improvements stick and don't go back to normal?
  • Should I give my salespeople a specific price, or is a range OK?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • My company seems to love platitudes. How do I get others to focus on real messages?
  • How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
  • What are the different buyer types we might be negotiating with?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • If we hire experienced reps, shouldn't they already know what to do?
  • Shouldn't product training count as sales training?
  • What's the difference between "explicit" and "latent" demand?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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  • Crucial Sales Operations Concepts

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  • Four Ways to Get More Out of Sales Analytics

    Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.

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  • Making Sense of Sales Technology

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