SellingBrew

Subscriber-Only Research

Already a subscriber? Login

Subscribe and get immediate access to this research, full access to our research library, and much more...

Why Companies Lose or Win Strategic Sales

AskForensics' Rick Reynolds Shares Research Into the Root-Causes of Lost Sales and How You Can Avoid Them

Why did your sales team lose that last big deal? Is there anything your sales team could have done differently? What about the last big sale your team won? Are there winning strategies your team used that could help win the next deal? In this research report, you will learn:

  • What analysis of over $6 billion worth of deals can teach you about why companies win and lose sales.
  • The five most common and costly reasons buyers cite for why companies lose new sales opportunities.
  • Three things your sales teams need to get much better at if they really want to win more and lose less.
  • Five recommended actions your sales operation can take to more effectively combat the root-causes.

This research is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • "Better" Practices for Sales Operations

    That lofty place of "best practice" can sometimes seem very far away. Fortunately, amazing results can be generated by just getting "better." In this webinar, learn how to adapt best practices in less than ideal situations.

    View This Webinar
  • The Triangulated Competitive Audit Guide

    The Triangulated Competitive Audit Guide provides an expanded reference list of the various types of questions you'll want to ask about your competitors and why.

    View This Tool
  • Moving the "Meaty Middle"

    The primary focus for Sales Ops should be on improving the performance of the middle-of-the-road salespeople who comprise the majority of the team. In this on-demand webinar, learn why it's so important and how to make it happen.

    View This Webinar
  • How to Retain Your Key Customers

    When you lose business from existing accounts, the sales team must acquire even more new business to compensate. In this on-demand training session, learn about seven innovative strategies leading sales operations are using to minimize revenue attrition and customer defection.

    View This Webinar