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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What is a "Mix Shift" customer defection and how do I spot it?
  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • How do you make sure improvements stick and don't go back to normal?
  • What should I do with the leads that sales people disqualify?
  • How can pricing and discounting affect lead generation?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?

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