Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Should we be able to command a price premium for every value-gap we identify?
- Is speaking about loss avoidance really more powerful than highlighting upside gains?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
- How do you make sure improvements stick and don't go back to normal?
- What's a typical ratio of Sales Ops headcount to Sales headcount?
- By tightening-up our targeting criteria, aren't we shrinking our sales potential?
- What's the difference between a "defined" and "undefined" market?
- What's the difference between "explicit" and "latent" demand?
- Why don't great salespeople make great sales managers?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Developing Prescriptive Account Plans
Learn a powerful 7-step process for growing sales from your existing customers. See how to identify exactly where growth opportunities are and create the account plans that will capture them.
View This Tutorial -
Identifying Three Types of Customer Defection
In most B2B markets, your ability to stave-off defections and retain good customers is critical. This video guide explains how to identify the early signs of three costly types of customer defection and how to take action before it's too late.
View This Guide -
How to Prevent Customer Defection
In this SellingBrew research report, learn how leading B2B companies are protecting their future revenues and profits with innovations in customer retention and defection detection.
View This Research -
How to Improve Your Sales Pipeline Analysis
Pipeline analytics is great for reporting on current performance, but it can do so much more. This guide outlines 12 strategies for improving deal probability, velocity and value across every salesperson in your sales operation.
View This Guide
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Earning Sales Ops a Seat At the Table
Elevating the Role of Sales Ops To the Highest Levels of Corporate Decision-Making
