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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How would we modify our systems to incorporate our sales training?
  • How can I tell if a customer is defecting early enough to do something about it?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • What are some typical things that can hurt lead generation?
  • What's the difference between "explicit" and "latent" demand?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • What's the difference between defection detection and customer retention?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Is classroom training better than web-based training?
  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Anatomy of a Competition-Crushing Sales Strategy

    The better your sales strategy, the easier it is for your sales team to achieve their objectives. But sales strategy is often misunderstood. In this on-demand training session, learn how leading sales operations are improving their sales strategies to win more business, while actually competing less.

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  • Designing Sales Comp Plans That Actually Work

    For driving salesperson behavior, your sales comp plan is one of the most powerful tools at your disposal. But any incentive you offer can have disastrous unintended consequences. In this guide, learn about four pitfalls to avoid and ten things to consider when designing your comp plan.

    View This Guide
  • Boosting the Sales Ops Team's Influence

    How can Sales Ops implement their plans and improve results when they lack the direct authority to ensure that those plans are executed? In this session, learn to leverage the principles of influence and persuasion.

    View This Webinar
  • Moving the "Meaty Middle"

    The primary focus for Sales Ops should be on improving the performance of the middle-of-the-road salespeople who comprise the majority of the team. In this on-demand webinar, learn why it's so important and how to make it happen.

    View This Webinar