Sales Operations Best Practices, Research Reports, Training Courses and Webinars

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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Should Sales Ops Be Distributed or Centralized?
  • Why don't great salespeople make great sales managers?
  • When conducting research interviews, how many should we try to conduct?
  • What's the difference between defection detection and customer retention?
  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • What's a good cost-per-lead? Are there any benchmarks?
  • If we spot a potential customer defection early enough, can we turn it around?
  • Can modeling account potential help me with forecasting?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • What's the difference between sales enablement and sales effectiveness?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Structuring Effective Sales Ops Functions

    This research brief answers three popular questions about Sales Ops structures, including: Should Sales Ops be distributed or centralized? Where should Sales Ops report to, or up through? How should a Sales Ops function be structured?

    View This Research

  • Getting Your Salespeople to Price Better

    Chances are, the behavior of your salespeople will ultimately determine whether pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.

    View This Webinar

  • Driving Consistent Sales Execution

    How do you ensure that your sales teams are always following the most effective processes, using the right messaging and differentiators, and driving opportunities forward in a consistent and predictable way?

    View This Webinar

  • Exploring Valuable AI Uses Cases in Sales Ops

    Some AI use cases barely deliver marginal gains, while others have massive impacts on effectiveness and results. In this session, learn how to separate the high-impact applications from the low-value distractions.

    View This Webinar