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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • How do I know if my value messages are really "strategic"?
  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
  • What's the problem with using BANT for prospect qualification?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • What are the main reasons sales training doesn't stick over time?
  • What is a "Steady State" customer defection and how do I spot it?
  • What are some typical things that can hurt lead generation?
  • How can we see the customer spend that we aren't getting?

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