Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's a "bounce-back" offer and when would I want to use one?
• If we hire experienced reps, shouldn't they already know what to do?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• What's the difference between "explicit" and "latent" demand?
• Aren't people usually the root-causes behind most sales and marketing problems?
• Why is customer retention so much more important in B2B than in B2C?
• Can modeling account potential help me with forecasting?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• If we spot a potential customer defection early enough, can we turn it around?
• How do we know what tweaks to make in the various stages of our funnel?