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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • What are the primary components of an effective sales strategy?
  • Who cares "how" we hit the numbers, as long as we hit them?
  • How do you make sure improvements stick and don't go back to normal?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Won't sales managers know which skills need shoring up amongst their reports?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • Why don't great salespeople make great sales managers?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Why are the early signs of customer defection so difficult to spot?

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More Subscriber-Only Resources From Our Library

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  • Accelerating Sales Cycles

    Sales cycle times have major implications for cash flows, productivity, and returns on sales. In this session, learn proven "big bang" strategies and tactics for slashing time-to-close across your sales operation.

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  • Identifying Your Value Along Five Dimensions

    You can't just hope prospects will pick-up on the compelling reasons to buy from you. In this guide, you'll learn the five dimensions of value that matter and over 50 potential value-drivers that can influence buying decisions.

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  • The Metrics Sales Leaders Should Be Managing

    You need to track and manage sales metrics, but which metrics are the most important? In this guide based on research from Vantage Point Performance and the Sales Education Foundation, Jason Jordan reveals the ones that really matter.

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