Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What's the problem with using BANT for prospect qualification?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What's a typical ratio of Sales Ops headcount to Sales headcount?
• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
• Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
• What if the root-causes are in an area that I don't have a lot of lot influence over?
• What’s the difference between “hard” and “soft” value-drivers?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• How can I tell if a customer is defecting early enough to do something about it?
• What if our competitors are outperforming us on every value-driver that really matters?