Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What are the main reasons sales training doesn't stick over time?
- How do we know what tweaks to make in the various stages of our funnel?
- How is marketing automation different from CRM or sales force automation?
- How Should a Sales Ops Function Be Structured?
- How do you make sure improvements stick and don't go back to normal?
- How do I know if my value messages are really "strategic"?
- How are B2B sales operations using predictive analytics?
- Shouldn't product training count as sales training?
- To be most effective, which major growth drivers should we be focusing on?
- How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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A Better Approach to Incentivizing Sales Behaviors
In this expert interview with Giles House of CallidusCloud, we discuss how companies are moving beyond simply managing their incentive plans more efficiently and are now seeking to use their data to design compensation plans that are significantly more effective.
View This Interview -
B2B eCommerce Channel Pricing Practices
Market dynamics have kicked B2B ecommerce trends into high gear. In this session, we dispel eight myths of B2B ecommerce and explore ten critical strategic pricing principles you'll want to embrace.
View This Webinar -
Essential Sales Ops Roles
While there's only one Sales Ops title on the business card, there are actually many different "jobs within the job." And it isn't easy to do the right jobs, at the right times, and in the right ways.
View This Webinar -
Keeping Your Customers After You've Acquired Them
In this informative interview, Rick Reynolds of AskForensics discusses the primary reasons customers defect, how to identify vulnerable or damaged accounts, and the steps you can take to turn things around.
View This Interview
Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this question as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

