Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Is speaking about loss avoidance really more powerful than highlighting upside gains?
- Aren't people usually the root-causes behind most sales and marketing problems?
- Shouldn't product training count as sales training?
- How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
- My company seems to love platitudes. How do I get others to focus on real messages?
- The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
- What are the different types of sales training we need to be aware of?
- Once I understand the untapped potential in each account, what can I do with the information?
- What's a typical ratio of Sales Ops headcount to Sales headcount?
- Won't sales managers know which skills need shoring up amongst their reports?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Fixing the Causes of Rogue Salespeople
It's all too easy to observe rampant discounting in the field and conclude that "rogue" salespeople are the source of the problem. In this interview with Paul Hunt, he exposes the real problems behind rampant discounting in the field.
View This Interview -
Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Taking Your Sales Operation to the Next Level
It's common for sales operations to get mired in tactical sales support and administrative activities. This four-part recorded training session reveals the steps leading sales operations teams are taking to transform themselves into a much more proactive and strategic business function.
View This Webinar
Come Join Our Next Webinar
Driving Consistent Sales Execution
How to Maintain Discipline, Efficiency, and Effectiveness Across Your Sales Operation
