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Seven Signs Your Sales Strategy Stinks

A Straightforward Self-Assessment to Evaluate the Quality and Effectiveness Your Sales Strategy

Hitting or missing your numbers just doesn't tell you very much about the efficacy of your sales strategy. Growth could be a mere fraction of what's really possible. And challenges could be stemming from execution issues. So, how can you tell if your sales strategy is really effective? In this simple diagnostic, you will learn:

  • How and why sales performance alone is rarely an effective gauge of sales strategy quality.
  • How to use “ingredient assessment” to estimate the odds that your sales strategy is solid.
  • Seven areas where just asking and answering the right questions can be extremely revealing.
  • The most powerful and predictive "ingredient" that ensures your sales strategy is effective.

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More Subscriber-Only Resources From Our Library

  • Creating More Powerful Sales Proposals

    Delivering a proposal is often the final "yes/no" step that every other sales and marketing activity is leading up to. We spoke with Reuben Swartz about how to create sales proposals that win more business at higher margins.

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  • How to Improve Your Sales Pipeline Analysis

    Pipeline analytics is great for reporting on current performance, but it can do so much more. This guide outlines 12 strategies for improving deal probability, velocity and value across every salesperson in your sales operation.

    View This Guide

  • Suffering from a Bad Case of Sticker Shock

    In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.

    View This Case Study

  • Negotiating Profitable Deals

    Everything comes to a head when your sales team negotiates a deal. You want to win, but you don't want to leave money on the table. So, how do you help your sales team to become better negotiators, so they win the deals they should, at the right price?

    View This Webinar