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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • If we spot a potential customer defection early enough, can we turn it around?
  • When it comes to calculating customer profitability, how good is “good enough”? How accurate is accurate enough?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Our competitors are offering a lower price. Why wouldn’t a customer just take their offer?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • When conducting research interviews, how many should we try to conduct?
  • Why don't great salespeople make great sales managers?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • Once I understand the untapped potential in each account, what can I do with the information?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Avoiding Mistakes in Customer Profitability

    For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.

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  • Four Ways to Get More Out of Sales Analytics

    Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.

    View This Guide
  • Increasing Revenue Through Real Strategic Sales

    It’s so easy to get caught up in the tactics of selling. But your sales strategy shouldn't take a backseat to the tactical to-do list. This recorded training session helps you get beyond the tactical and understand what real strategic selling is all about.

    View This Webinar
  • Crucial Sales Operations Concepts

    What sets a great Sales Ops team apart often comes down the core concepts and principles they embrace. In this on-demand webinar, you'll learn about 15 fundamental concepts that every Sales Ops leader and practitioner needs to understand inside and out.

    View This Webinar