Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- Why would a B2B customer defect if they are saying they're satisfied?
- If we have people with lots of experience in the industry, do we really need to conduct marketing research?
- How do we know what tweaks to make in the various stages of our funnel?
- What if the root-causes are in an area that I don't have a lot of lot influence over?
- How can pricing and discounting affect lead generation?
- If we hire experienced reps, shouldn't they already know what to do?
- Can we use our existing sales funnel stages for optimization purposes?
- How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
- For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
- What's a typical ratio of Sales Ops headcount to Sales headcount?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Increasing Revenue Through Real Strategic Sales
It’s so easy to get caught up in the tactics of selling. But your sales strategy shouldn't take a backseat to the tactical to-do list. This recorded training session helps you get beyond the tactical and understand what real strategic selling is all about.
View This Webinar -
How to Deliver Sales Training That Sticks
With the right approach, a sales training program can deliver lasting, profitable results. This step-by-step process guides you through designing effectiveness and stickiness into your sales training program right from the start.
View This Tutorial
Come Join Our Next Webinar
The Sales Ops Blueprint
A Best Practices Guide To Getting Started...Or Starting Over
