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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What kinds of things should a Sales Ops group be focusing on?
  • Can we use our existing sales funnel stages for optimization purposes?
  • What if our top-selling salesperson is the worst at hitting target prices and margins?
  • Are marketing automation tools really all that? What can and can't they do, really?
  • When conducting research interviews, how many should we try to conduct?
  • What's the difference between sales enablement and sales effectiveness?
  • When doing competitive analysis, where else can we look to uncover our competitors' priorities?
  • How Should a Sales Ops Function Be Structured?
  • How would we modify our systems to incorporate our sales training?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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