Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Our whitepapers aren't generating very many leads. Any suggestions?
• What's a typical ratio of Sales Ops headcount to Sales headcount?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• How can I tell what a customer's real agenda is and identify what type of buyer they really are?
• What is a "Mix Shift" customer defection and how do I spot it?
• How can we see the customer spend that we aren't getting?
• What are the different types of sales training we need to be aware of?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Who should be responsible for cultivating leads?
• We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?