Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Won't sales managers know which skills need shoring up amongst their reports?
• What's the difference between lead generation and cultivation?
• What are some typical things that can hurt lead generation?
• What's a "bounce-back" offer and when would I want to use one?
• Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
• What is a "Steady State" customer defection and how do I spot it?
• Shouldn't product training count as sales training?
• How do you make sure improvements stick and don't go back to normal?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• Once I understand the untapped potential in each account, what can I do with the information?