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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • Is classroom training better than web-based training?
  • Once I understand the untapped potential in each account, what can I do with the information?
  • Should Sales Ops Be Distributed or Centralized?
  • To be most effective, which major growth drivers should we be focusing on?
  • If we have people with lots of experience in the industry, do we really need to conduct marketing research?
  • Should I share the results of our marketing research with the sales team?
  • Why are the early signs of customer defection so difficult to spot?
  • When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?

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