Sales Operations Best Practices, Research Reports, Training Courses and Webinars

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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • Is classroom training better than web-based training?
  • Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • What are the different types of sales training we need to be aware of?
  • How do you make sure improvements stick and don't go back to normal?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

  • Developing Effective Sales Dashboards

    How do you develop performance-enhancing dashboards that salespeople will actually want to use long after the novelty has worn off? In this on-demand webinar, learn 15 strategies, tactics, and tips others have found effective.

    View This Webinar

  • Leading Edge Account & Territory Planning

    Sales planning is often perceived as not much more than tactical busywork. In this on-demand training session, you'll learn how innovative sales operations are taking a radically different approach to identify untapped growth opportunities and develop prescriptive account and territory plans.

    View This Webinar

  • Trade Secrets of Effective Lead Generation

    There are common pitfalls many companies run into with their lead generation programs. This interview with Dan McDade, the author of The Truth About Leads, exposes why B2B lead generation is broken and what you can do to fix it.

    View This Interview

  • Building a Better Sales Pitch

    How do we arm our sales teams with the most effective messages possible? How do we ensure our messages will actually cut through the clutter, differentiate our offerings, and move the sales process forward?

    View This Webinar