Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What kinds of things should a Sales Ops group be focusing on?
• Can we use our existing sales funnel stages for optimization purposes?
• What should I do with the leads that sales people disqualify?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• What’s wrong with "management by result"?
• What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• How would we modify our systems to incorporate our sales training?
• Isn't the point of analytics all about identifying outliers and taking action to make sure they don't happen again?
• Should I share the results of our marketing research with the sales team?