How to Identify & Target Your Best Prospects
Accelerate Your Growth by Pursuing the Right Prospects and Opportunities
Every year, B2B sales and marketing teams waste millions of dollars and thousands of hours desperately chasing the wrong business. Of course, they don't know it's the wrong business until after they've lost the deals. And even then, it's much easier to blame competitive actions or market conditions than focus on the real culprit: Bad targeting decisions. In this on-demand training webinar, you will learn about:
- Why targeting decisions can be the most-powerful strategic decisions you'll ever make.
- The misconceptions that prevent B2B companies from making good targeting decisions.
- Identifying the types of prospects and opportunities that can fuel exponential growth.
- Strategies and tactics for zeroing-in on your best prospects in the broader marketplace.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Where To Find 36% More Revenue
New research shows that even the best-run companies have huge pockets of revenue and profit they just can't see. In this Expert Interview, we discuss what leading companies are doing to capture these "hidden" opportunities.
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How to Deliver Sales Training That Sticks
With the right approach, a sales training program can deliver lasting, profitable results. This step-by-step process guides you through designing effectiveness and stickiness into your sales training program right from the start.
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Inside a Sales Operations Group On a Mission
Scott Kolar, the VP of Sales Operations at LexisNexis Risk Solutions, gives us an inside look into how his team is structured, their priorities and responsibilities, and the significant contributions they've made to the company's performance.
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Earning Sales Ops a Seat At the Table
Elevating the Role of Sales Ops To the Highest Levels of Corporate Decision-Making
