Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Interview

Subscribe for access. Already a subscriber? Login

Licensed access to this interview has expired. Become a subscriber to view.

How to Gear Up for Growth

Breaking Free of "Tactical Myopia" to Drive Profitable Growth and Sales Effectiveness

With the economic outlook improving, a lot of sales operations are gearing up for the expected growth by taking steps to improve and optimize their tactical selling systems and processes. And certainly, no one would argue that seeking tactical improvements is a bad thing. But we do have to ask whether it's the only thing? Or could there be some other, more strategic considerations that warrant our time and attention? In this interview with Michael Perla, an expert in sales strategy and a co-author of the book, "7 Steps to Sales Force Transformation," we explore these crucial questions and more.

This interview is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Diagnosing Sales Problems

    Failing to identify the true root causes of sales performance problems often leads to a frustrating game of Whack-A-Mole. In this on-demand training webinar, learn how to identify and correct the real root causes behind sales performance issues.

    View This Webinar

  • Four Ways to Get More Out of Sales Analytics

    Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.

    View This Guide

  • Five Performance Boosters of Follow-On Sales

    While customer acquisition is certainly important, it might not the best place to focus if you really want to see dramatic improvements in sales performance. Learn how a shift in focus can increase your close-rates, shorten sales-cycles, and improve your margins.

    View This Guide

  • Using a Cost-Plus Mindset to Your Advantage

    In this case study, learn how one consultant got (very) creative in order to solve a pricing problem in an highly dysfunctional organization.

    View This Case Study