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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Once I understand the untapped potential in each account, what can I do with the information?
  • Won't sales managers know which skills need shoring up amongst their reports?
  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • What’s the difference between “hard” and “soft” value-drivers?
  • Can modeling account potential help me with forecasting?
  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Should I give my salespeople a specific price, or is a range OK?
  • Should Sales Ops Be Distributed or Centralized?
  • Where Should Sales Ops Report To, or Up Through?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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More Subscriber-Only Resources From Our Library

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    After-the-fact corrective actions will do little to prevent the bad deals from happening again. Stop treating the symptoms. This diagnostic shows how to identify and correct the underlying root-causes of problems and issues.

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  • How to Accelerate "Land and Expand"

    Simply put, the faster and more consistently you can grow newly acquired customers, the more valuable your entire enterprise becomes. In this on-demand webinar, learn strategies and tactics other teams have utilized to improve "land and expand" performance.

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  • Finding Margin Leaks in Your Sales Processes

    Of course, every sale is the result of a process. And with any process, the quality of the final product is influenced by the raw materials. This diagnostic helps improve revenues and margins by identifying the root-causes of erosion in your sales processes.

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  • The Fundamentals of Sales Intelligence

    In Sales Ops, it's easy to feel like decisions are made in a vacuum. But the reality is that there are many sources of intelligence you can leverage to help the sales team sell more effectively, now and in the future.

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