Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- How do we know what tweaks to make in the various stages of our funnel?
- What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
- What are the different buyer types we might be negotiating with?
- What are the different types of sales training we need to be aware of?
- Why should we care about what's happening in the lead generation process?
- How Should a Sales Ops Function Be Structured?
- By tightening-up our targeting criteria, aren't we shrinking our sales potential?
- My company seems to love platitudes. How do I get others to focus on real messages?
- How do I know if my value messages are really "strategic"?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Crafting Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that highlight your differential value.
View This Tutorial -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
The Anatomy of a Successful B2B Sales Analyst
What key competencies are most important for a sales analyst to have? This guide covers SellingBrew's research into the 21 most important attributes, skills, and capabilities for sales analysts to develop or possess.
View This Research -
Structuring Effective Sales Ops Functions
This research brief answers three popular questions about Sales Ops structures, including: Should Sales Ops be distributed or centralized? Where should Sales Ops report to, or up through? How should a Sales Ops function be structured?
View This Research
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Managing Risk in Sales Ops
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