Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• By tightening-up our targeting criteria, aren't we shrinking our sales potential?
• What's the difference between defection detection and customer retention?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• My company seems to love platitudes. How do I get others to focus on real messages?
• Our whitepapers aren't generating very many leads. Any suggestions?
• Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
• How can we see the customer spend that we aren't getting?
• When positioning ourselves vs. the competition, won’t prospects see us as negative and get turned off?
• If we have people with lots of experience in the industry, do we really need to conduct marketing research?
• To be most effective, which major growth drivers should we be focusing on?