Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What are the different types of sales training we need to be aware of?
- My company seems to love platitudes. How do I get others to focus on real messages?
- What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
- Should I give my salespeople a specific price, or is a range OK?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- How can I tell if a customer is defecting early enough to do something about it?
- Why is customer retention so much more important in B2B than in B2C?
- Can modeling account potential help me with forecasting?
- To be most effective, which major growth drivers should we be focusing on?
- What kinds of things should a Sales Ops group be focusing on?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Crafting Effective Strategic Value Messages
This tutorial shows you how to get beyond the platitudes and develop compelling messages that highlight your differential value.
View This Tutorial -
Three Buyers That Don't Buy On Price
If you lower your price, will you have a better chance of winning? Learn how to identify the buyers where additional discounts don't matter...and those that are secretly willing to pay more.
View This Diagnostic -
Igniting Revenue Operations for Growth
In this Express Guide by Alexander Group, learn how growth companies are evolving Sales Operations into the emerging field of Revenue Operations (RevOps), which is taking on broader responsibilities.
View This Guide -
Fooling Yourself About Customer Retention
In this Expert Interview, Rick Reynolds, the CEO of AskForensics, discusses their latest research and reveals a number of effective strategies for maintaining strong customer relationships and retaining your most valuable accounts.
View This Interview
Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this question as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges