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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

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  • Is classroom training better than web-based training?
  • Our research interviews were really informative. Do we really need to conduct a broader research survey now?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
  • We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
  • What are some good next steps to take once we've gleaned some solid insights about our competitive set?
  • Can modeling account potential help me with forecasting?
  • Are most strategic, "next level" Sales Operations groups found in large companies?
  • Won't sales managers know which skills need shoring up amongst their reports?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?

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More Subscriber-Only Resources From Our Library

  • Selling Through Uncertainty

    As Sales Ops practitioners, we're expected to make weighty decisions with imperfect information. How do we "illuminate" the landscape a bit? What steps can we take to reduce the ambiguity, uncertainty, and risk?

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  • The Right Way to Manage and Enable Change

    How do you encourage, enable, and manage organizational change when the deck is stacked against you? In this in-depth interview, Scott McAllister and Suraj Mohandas share the quantifiable benefits of effective change management and expose the essential steps that are required to get it right.

    View This Interview
  • How to Structure Sales Operations

    The structure of your Sales Ops function can have ramifications for years to come. In this on-demand webinar, learn effective approaches and important considerations for getting your structure right.

    View This Webinar
  • B2B eCommerce Channel Pricing Practices

    Market dynamics have kicked B2B ecommerce trends into high gear. In this session, we dispel eight myths of B2B ecommerce and explore ten critical strategic pricing principles you'll want to embrace.

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