Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- To be most effective, which major growth drivers should we be focusing on?
- Are marketing automation tools really all that? What can and can't they do, really?
- Should Sales Ops and Marketing Ops be combined? Is this common?
- Our research interviews were really informative. Do we really need to conduct a broader research survey now?
- Won't sales managers know which skills need shoring up amongst their reports?
- Is speaking about loss avoidance really more powerful than highlighting upside gains?
- How can pricing and discounting affect lead generation?
- How do I know if my value messages are really "strategic"?
- What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
- What if our top-selling salesperson is the worst at hitting target prices and margins?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Four Ways to Get More Out of Sales Analytics
Contrary to the hype, analytical toolsets don’t provide significant benefits right out-of-the-box. This video guide reveals powerful strategies for producing more meaningful results from your sales analytics efforts and investments.
View This Guide -
Increasing Revenue Through Real Strategic Sales
It’s so easy to get caught up in the tactics of selling. But your sales strategy shouldn't take a backseat to the tactical to-do list. This recorded training session helps you get beyond the tactical and understand what real strategic selling is all about.
View This Webinar -
Can You Benefit from Better Deal Management?
Some companies close deals rapidly at the expense of margins and profit. Other companies protect margins and control discounting at the expense of cycle-time and close-rates. In this guide, you'll learn how leading companies are able to achieve the best of both worlds.
View This Guide
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Building the Right Sales Ops Habits
Learn the Behaviors That Separate the True Sales Ops Professionals from Everyone Else
