Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What are the different buyer types we might be negotiating with?
- Should I give my salespeople a specific price, or is a range OK?
- We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
- Are marketing automation tools really all that? What can and can't they do, really?
- Are most strategic, "next level" Sales Operations groups found in large companies?
- Any tips for getting others in our company on-board with conducting more rigorous competitive analysis?
- Where Should Sales Ops Report To, or Up Through?
- How do you make sure improvements stick and don't go back to normal?
- If we hire experienced reps, shouldn't they already know what to do?
- What kinds of things should a Sales Ops group be focusing on?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Step-by-Step Competitive Analysis for Strategic Selling
How to use competitive analysis to identify actionable opportunities to gain strategic advantage, expose competitive gaps, provide differentiation beyond price, and reduce competitive pressures.
View This Tutorial -
Closing the Gap on Growing Existing Customers
Our research into leading sales operations shows that for most B2B companies, selling more to their current customers is a top priority. However, this research also exposes a mission-critical capability that most B2B sales operations are admittedly lacking.
View This Research -
Making Sense of Sales Technology
It's hard to make sense of the various sales technologies that are available today. How are they different? Do the differences actually matter? What do we need? How do we choose?
View This Webinar -
Conducting Whitespace Analytics
What if there was a way to analyze all of your customers at once, identify the whitespace opportunities, and serve them up to the sales team on a platter? Learn the seven step process for doing just that.
View This Webinar
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Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
