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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Who cares "how" we hit the numbers, as long as we hit them?
  • If we spot a potential customer defection early enough, can we turn it around?
  • What's the difference between defection detection and customer retention?
  • Why would a B2B customer defect if they are saying they're satisfied?
  • What's the problem with using BANT for prospect qualification?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • What are the different types of sales training we need to be aware of?
  • What's the difference between lead generation and cultivation?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • Can modeling account potential help me with forecasting?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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  • Lowering the Cost of Customer Churn in B2B

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