Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• Aren't people usually the root-causes behind most sales and marketing problems?
• Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
• I'm tired of policing my sales team and playing "bad cop" on every deal. Any suggestions?
• What's the difference between a "defined" and "undefined" market?
• How can I tell if a customer is defecting early enough to do something about it?
• What’s the difference between “hard” and “soft” value-drivers?
• What do I do if my internal team can’t reach agreement on a set of value-drivers and their relative importance?
• Should I share the results of our marketing research with the sales team?
• What's the difference between sales enablement and sales effectiveness?
• Our research interviews were really informative. Do we really need to conduct a broader research survey now?