Digital First Sales Operations
Optimizing Sales Capabilities for the Modern Digital Landscape
In today’s business environment, digital interactions aren’t just part of the sales process; they are now the bulk of the sales process. For Sales Ops, this shift creates a host of new opportunities...and new challenges. Ensuring that our sales teams are equipped to engage, influence, and close in a digital-first world requires more than adding a few new tools. So how do we rethink our sales processes, enablement approaches, and performance metrics to align with how buyers now prefer to learn, evaluate, and purchase? In this subscriber-only webinar, you will learn about:
- How to adapt and modify core sales processes to perform effectively in digital-heavy sales cycles.
- Using data and analytics to identify bottlenecks and opportunities in virtual selling environments.
- Best practices for aligning tools, content, and technology to support digital-first sales engagement.
- Enabling front-line managers to coach and guide teams for higher impact in digital interactions.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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Digging for Gold by Analyzing Wins and Losses
How many companies really understand why they lose deals...or why they win? In this expert interview, Rick Reynolds of AskForensics discusses lessons learned from win/loss analysis of nearly $12 billion worth of business.
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Why Sales Ops Initiatives Fail
Some sales ops initiatives just don’t work out as planned—they either struggle to produce worthwhile results or they fail outright. So, how do we avoid making the same mistakes that have derailed other initiatives?
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Suffering from a Bad Case of Sticker Shock
In B2B environments where discounting is habitual, it's easy to think that your list prices don't really matter all that much. But before you conclude that list prices are inconsequential in your business, consider this case of a B2B reseller who just couldn't see what they were missing.
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Managing Successful Sales Ops Projects
Bringing new Sales Ops initiatives to fruition in established companies is rarely a cakewalk. So, how do we manage our projects to maximize our odds of success and minimize the chance of failure?
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges

