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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What if our whole analytics initiative is built around giving end-users the ability to slice-and-dice data for themselves?
  • Can we use our existing sales funnel stages for optimization purposes?
  • How can we see the customer spend that we aren't getting?
  • Should I share the results of our marketing research with the sales team?
  • What if our competitors are outperforming us on every value-driver that really matters?
  • If we spot a potential customer defection early enough, can we turn it around?
  • What are the different types of sales training we need to be aware of?
  • We track close-rates by sales rep, but they always brush-off the massive variances as being "mix related". Any suggestions?
  • What if the root-causes are in an area that I don't have a lot of lot influence over?
  • What are the main reasons sales training doesn't stick over time?

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