Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• What is a "Steady State" customer defection and how do I spot it?
• Where Should Sales Ops Report To, or Up Through?
• How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
• What do close rates have to do with lead generation?
• When doing competitive analysis, where else can we look to uncover our competitors' priorities?
• Are most strategic, "next level" Sales Operations groups found in large companies?
• How do we get organizational support for tightening up our targeting criteria?
• Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
• Our whitepapers aren't generating very many leads. Any suggestions?
• For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?