Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• How can we see the customer spend that we aren't getting?
• Should I share the results of our marketing research with the sales team?
• Can modeling account potential help me with forecasting?
• How do we get organizational support for tightening up our targeting criteria?
• Shouldn't product training count as sales training?
• How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
• What if our top-selling salesperson is the worst at hitting target prices and margins?
• When conducting research interviews, how many should we try to conduct?
• My company seems to love platitudes. How do I get others to focus on real messages?
• Our whitepapers aren't generating very many leads. Any suggestions?