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  • Should Sales Ops and Marketing Ops be combined? Is this common?
  • What's a typical ratio of Sales Ops headcount to Sales headcount?
  • Can we use our existing sales funnel stages for optimization purposes?
  • What's the difference between a "defined" and "undefined" market?
  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
  • Is speaking about loss avoidance really more powerful than highlighting upside gains?
  • Our whitepapers aren't generating very many leads. Any suggestions?
  • Who should be responsible for cultivating leads?
  • Any ideas for teaching our salespeople how to deal with Procurement?
  • What kinds of things should a Sales Ops group be focusing on?

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