Get the Answers You Need

Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

• To be most effective, which major growth drivers should we be focusing on?
• Is speaking about loss avoidance really more powerful than highlighting upside gains?
• What's the difference between a "defined" and "undefined" market?
• How can I tell if a customer is defecting early enough to do something about it?
• What are the different types of sales training we need to be aware of?
• What if our competitors are outperforming us on every value-driver that really matters?
• Why would a B2B customer defect if they are saying they're satisfied?
• How Should a Sales Ops Function Be Structured?
• Why should we care about what's happening in the lead generation process?
• How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?