Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- How does cycle time affect overall results? Aren’t the dollars the same no matter when you get them?
- What's the difference between a "defined" and "undefined" market?
- What's a typical ratio of Sales Ops headcount to Sales headcount?
- My company seems to love platitudes. How do I get others to focus on real messages?
- Aren't people usually the root-causes behind most sales and marketing problems?
- The prospect-targeting attributes we’ve identified are more like attitudes than attributes. Is that a problem?
- What kinds of things should a Sales Ops group be focusing on?
- What's the difference between defection detection and customer retention?
- Should we be able to command a price premium for every value-gap we identify?
- What's the difference between "explicit" and "latent" demand?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
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17 Insights That Improve Close-Rates & Margins
The more your team knows about how your prospects perceive the marketplace, the better the chances are for success. This guide provides the key prospect insights that can improve close-rates, margins, and long-term customer values.
View This Guide -
How to Avoid Guesswork in Value-Based Selling
Scratch the surface of many value-based initiatives today and you’ll find a whole lot of guesswork. In this tutorial, learn the two step process for making your value-based efforts more accurate and effective.
View This Tutorial -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
The Fundamentals of Effective Pricing for Sales Operations
Most Sales Ops teams are unable to contribute to pricing and discounting in a meaningful way because they lack pricing knowledge. In this on-demand webinar, we cover the fundamental pricing concepts that Sales Ops teams need to understand.
View This Webinar
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Moving Beyond Cheerleading and Micromanagement to Improve Sales Performance
