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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • Aren't people usually the root-causes behind most sales and marketing problems?
  • How can we get more control over our salespeople's Travel & Entertainment expenses without playing "Mother May I"?
  • Should I give my salespeople a specific price, or is a range OK?
  • How do we get organizational support for tightening up our targeting criteria?
  • How can we see the customer spend that we aren't getting?
  • How do we know what tweaks to make in the various stages of our funnel?
  • Instead of leaving it to marketing, we'd like to own the marketing automation system. Any advice or suggestions?
  • What's the difference between a "defined" and "undefined" market?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Are most strategic, "next level" Sales Operations groups found in large companies?

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