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Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.

Here are just a few that subscribers get access to:

  • What's the problem with using BANT for prospect qualification?
  • How do you make sure improvements stick and don't go back to normal?
  • How Should a Sales Ops Function Be Structured?
  • What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
  • Shouldn't product training count as sales training?
  • What’s wrong with "management by result"?
  • What is a "Mix Shift" customer defection and how do I spot it?
  • Aren't people usually the root-causes behind most sales and marketing problems?
  • Will salespeople really listen to Sales Ops when it comes to things like pricing, cross-selling, retention, etc.?
  • Who should be responsible for cultivating leads?

This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

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  • Maximizing & Measuring Sales Tools

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  • Making Sense of Revenue Operations

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