Get the Answers You Need
Whether you have specific questions about building a more effective B2B sales operation—or just want to know which questions you should be asking—the library of questions in the SellingBrew Playbook makes it easy to find the answers and resources you need.
Here are just a few that subscribers get access to:
- What's a typical ratio of Sales Ops headcount to Sales headcount?
- How do I know if my value messages are really "strategic"?
- How can pricing and discounting affect lead generation?
- How do we identify all the elements that go into the cost of a fully loaded sales headcount and determine what their sales yield needs to be?
- What can I do if I can’t really tell whether the customer is serious about needing the absolute lowest price?
- What are the primary components of an effective sales strategy?
- Should I give my salespeople a specific price, or is a range OK?
- What do close rates have to do with lead generation?
- For targeting purposes, what if we can’t find any attributes that are common across our most profitable customers?
- When doing competitive analysis, where else can we look to uncover our competitors' priorities?
This question is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Identifying Three Types of Customer Defection
In most B2B markets, your ability to stave-off defections and retain good customers is critical. This video guide explains how to identify the early signs of three costly types of customer defection and how to take action before it's too late.
View This Guide -
Avoiding Mistakes in Customer Profitability
For most B2B companies, it's important to maximize the value of every customer you get. But customer profitability management is full of land mines that need to be avoided.
View This Guide -
Getting Your Salespeople to Price Better
Chances are, the behavior of your salespeople will ultimately determine whether pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.
View This Webinar -
How to Structure Sales Operations
The structure of your Sales Ops function can have ramifications for years to come. In this on-demand webinar, learn effective approaches and important considerations for getting your structure right.
View This Webinar
Come Join Our Next Webinar
The Sales Ops Blueprint
A Best Practices Guide To Getting Started...Or Starting Over
