B2B eCommerce Channel Pricing Practices
How to Manage and Improve Performance Through eCommerce Channels
While ecommerce has been growing in B2B for many years, changing market dynamics have kicked this trend into high gear. As a result, many sales teams are now being forced to learn some new tricks. After all, even though most B2B principles and practices are wholly transferable and applicable to ecommerce, there are significant differences that need to be taken into consideration. In this on-demand webinar, you'll learn about:
- Taking advantage of the expanded dataset that electronic commerce generates.
- The dynamics of B2B ecommerce and balancing performance across sales modes.
- Many tactics, tips, and "lessons learned the hard way" by other practitioners.
- The role of technology and the myths about ecommerce that can derail progress.
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