The Fundamentals of Sales Intelligence
Learn the Signals That Help You Sell More Effectively Now and Into the Future
The pace of change and lack of transparency in today's marketplace leads many practitioners to conclude that there's not much they can do with respect to gathering meaningful intelligence. And as a result, they often feel like their teams are flying blind and making decisions largely in a vacuum. In reality, however, there are many sources of valuable intelligence that sales operations can leverage to their advantage. In this on-demand webinar, you'll learn about:
- Which types of sales intelligence can be extremely valuable...and which are a complete waste of time.
- How to design and implement efficient systems for tapping into sources of valuable intelligence.
- Understanding and leveraging the crucial relationship between signal proximity and predictive value.
- How to determine appropriate and timely responses to what your sales intelligence is telling you.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
More Subscriber-Only Resources From Our Library
-
Exploring the Principles of Sales Process Excellence
There's a big difference between just "trying to improve" in a general sense and using a fact-based method for driving systemic improvement. In this expert interview, Michael Webb discusses applying the time-tested principles of process improvement to B2B sales.
View This Interview -
Building a Better Bid Desk
Large bids and quotes can have huge impacts on everything from revenue and profit to capacity utilization and strategic positioning. In this on-demand training session, learn strategies and tactics for improving the effectiveness of your bid desk.
View This Webinar -
Creating More Powerful Sales Proposals
Delivering a proposal is often the final "yes/no" step that every other sales and marketing activity is leading up to. We spoke with Reuben Swartz about how to create sales proposals that win more business at higher margins.
View This Interview -
Assessing Your Sales Operation
How do you know how your sales capabilities really stack up? How can you tell? In this on-demand webinar, learn how to leverage "3 P" assessments to figure out where you're at and where you need to improve.
View This Webinar

Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges